Overview

Fact: 30% of new businesses close down within one year and about 50% within five years
The top 3 reasons why new businesses fail:
1. Poor market understanding
2. Inadequate financial management
3. Lack of systematically done planning and execution
Brainworks was founded in 2020 with a two-fold mission:
Mission #1: Help small and medium-sized businesses and startups worldwide grow and become successful
Mission #2: Walk shoulder to shoulder with them in their growth journey
The management consulting sector has typically focussed on solving business challenges for large-scale organizations by providing them insights and strategies. However, there are only a few successful organizations targeting the startup and small-mid sized business segment along with helping them with both strategy and end-to-end implementation of the same. Brainworks is trying to plug this wide gap.
Served
180
Clients
Clients in
40
Countries
Exceptional
65
Consultants
We partner with startup clients to take their ideas and businesses to the next stage of growth. We accomplish this through the power of our people and knowledge. Our consultants are a squad of young brains, not restricted by the norms of the status quo, experimenting and building solutions based on scientific business and management knowledge. We are young MBAs, researchers, engineers, data specialists, technologists, entrepreneurs, and designers.
180
Clients Served
40
Countries
65
Exceptional Consultants
We partner with startup clients to take their ideas and businesses to the next stage of growth. We accomplish this through the power of our people and knowledge. Our consultants are a squad of young brains, not restricted by the norms of the status quo, experimenting and building solutions based on scientific business and management knowledge. We are young MBAs, researchers, engineers, data specialists, technologists, entrepreneurs, and designers.
Process

Definition & Understanding
We start a new consulting case by deeply engaging with the client in understanding their context, challenges and objectives. This involves information gathering, interviews and discussions.
At the end of this stage, the client and we are on the same page and have a clear understanding of the challenges and precisely defined objectives. Besides, this builds rapport and trust with the client - vital for the project’s overall success.

Research & Analysis
The second stage of the project involves a comprehensive analysis of the information available and further research to plug the gaps. We employ design thinking principles natively to our work and carry out the issue diagnosis, root cause discovery, data analysis, scenario building, and solution brainstorming.
As the output of this stage, we have a clear picture of the underlying factors at play in the client’s context, their interaction, potential solution pathways and their costs and benefits.

Strategy & Planning
The third stage of our process combines inputs from the analysis, our industry know-how and knowledge and tools from the academic research to craft the optimum strategy for the client. We do not create these strategies in silos, and this stage involves deep engagement with the client.
After the strategy is finalized, we go on to create an execution plan for the same. This involves converting abstract ideas into actionable steps on the ground, prioritization, and creating a coordinated work plan between the client’s team and ours.

Execution & Refinement
The final stage of a project is for the implementation of the recommended strategy according to the plan. Our team of engineers, designers, content and marketing specialists, and product experts work with the client’s teams to bring the plan to life.
As the execution begins, we take in on-ground observations and responses to dynamically refine the plan to make it sharper. We create this feedback loop to ensure that we’re walking shoulder to shoulder with the client at every execution step and do not leave them stranded without our support.
People
Meet our team of exceptional consultants who are going to help you accelerate on your growth journey.

Pinaaki Aggarwal
Founder & Sr. Consultant MBA, IIM Ahmedabad B Tech, IIT Kanpur
Aanchal Goel
Founder & Sr. Consultant ex-Bain & Co, CFA, MBA, B Tech
Oliver Johnson
Sr. Consultant MBA (Operations)
Samuel Hall
Sr. Consultant MBA (Strategy), HSB
Aishwarya Jaggi
Sr. Consultant MBA (Finance), YSM
Daniel Cruzz
Sr. Consultant MBA (Strategy), MBS
Kavita Pillai
Sr. Consultant MBA, LBS
Kevin Brennan
Sr. Consultant MBA, HEC
Lavanya Amble
Sr. Consultant B Tech, IIT-M
Madhukar Bala
Sr. Consultant MBA, MDI
Nicholas Sears
Sr. Consultant MBA, RSM
Rishima Bali
Sr. Consultant MBA, IIM-B
Dhriti Shenoy
Sr. Consultant MBA, HEC
Vishal Saran
Sr. Consultant MBA, IIM-C
Yash Thakur
Sr. Consultant M Sc Mathematics, University of Delhi
Anurag Singal
Sr. Consultant CA, MBA, IIM Ahmedabad
Abhishek Pandey
Jr. Consultant MBA (Finance & Marketing), MDIAbinash Mahapatra
Jr. Consultant MBA (Marketing & Operations), MDI
Aditya Singh
Jr. Consultant MBA (Finance)
Akshit Jain
Jr. Consultant MBA (Marketing & Strategy), IIM Jammu
Ambuj Kashyap
Jr. Consultant MBA, MICA
Arpit Agrawal
Jr. Consultant MBA (Supply Chain and Operations Management), NITIE
Arun Anand
Jr. Consultant MBA (International Business)
Divyang Vashi
Jr. Consultant MBA (Strategy), MDI
Giriraj Jhawar
Jr. Consultant MBA, NITIE
Joe Jose
Jr. Consultant MBA (Operations), NITIE
Krishna Goyal
Jr. Consultant MBA (General Management), NITIE
Krishna Varun
Jr. Consultant MBA (International Business)Mitul Mehrotra
Jr. Consultant MBA (Finance & Strategy)
Nikhil Bansal
Jr. Consultant MBA (Strategy, Finance), IIFT
Pranjal Gupta
Jr. Consultant MBA, IIM Udaipur
Prashant Saxena
Jr. Consultant MBA, International Business
Rahul Kopparthi
Jr. Consultant MBA, NITIE
Rituraj Singh
Jr. Consultant MBA, IIT R
Rupam Mukherjee
Jr. Consultant MBA, MDI
Siddharth Kaira
Jr. Consultant MBA (Operations), NITIE
Tarun Jain
Jr. Consultant MBA, NITIE
Ujjwal Gupta
Jr. Consultant MBA, IIM Ranchi
Yannam Indira
Jr. Consultant MBA (General Management), IIM Trichy
Aakriti Jain
Jr. Consultant BA Eco (H), SRCC
Achint Chawla
Jr. Consultant B Com, SRCC, University of Delhi
Aditi Verma
Jr. Consultant BA Eco (H), LSR
Aditya Mishra
Jr. Consultant BBA, Financial Investments, CBS, University of Delhi
Akanksha Sharma
Jr. Consultant BA (Eco & Pol Sc), Lady Shri Ram College
Aniket Ranjan
Jr. Consultant B Tech, IIT Bhubaneswar
Bhavya Kannan
Jr. Consultant B A English, JMC, University of Delhi
Devishi Sahai
Jr. Consultant B Com (H)
Devjyoti Burman
Jr. Consultant B Tech, IIT-B
Gouransh Hans
Jr. Consultant BBA (Finance)
Gunraagh Talwar
Jr. Consultant B Arch, SPA, Bhopal
Hargun Kaur
Jr. Consultant BA Eco (H), LSR
Hitesh Vadher
Jr. Consultant B Tech, IIT-KGP
Ipsita Choudhury
Jr. Consultant B Arch, SPA, Bhopal
Iqra Akhlaq
Jr. Consultant B Sc (H) Mathematics, LSR
Jasmeet Flora
Jr. Consultant B Com (H)Jeevesh Jain
Jr. Consultant BTech, IIT Jodhpur
Judit Lalichan
Jr. Consultant B Sc Mathematics, St. Stephen's College, University of Delhi
Kanak Yadav
Jr. Consultant BMS, CBS
Kanishk Gaur
Jr. Consultant BA (H) Business Economics, DU
Krishna Jain
Jr. Consultant BA Eco, LSR
Mayur Borkar
Jr. Consultant B Sc, Fergusson College, Pune University
Ranjeet Sonawane
Jr. Consultant B Tech, NITK
Shruti Chauhan
Jr. Consultant Graphics & Animation, MAAC Kanpur
Vaishnavi Gade
Jr. Consultant BA Eco, Sophia College
Vartika Sethi
Jr. Consultant B Com (H), Hansraj College